Lincolnesq presents its flagship full-day CLE seminar The Art & Science of Persuasive Writing inside the press conference room at Citizens Bank Park on December 7 from 9:00am - 5:00pm.

Lincolnesq Guarantee: Full refund if it’s not the best CLE you’ve ever attended


This is the only course we teach (with a version for attorneys and another for non-lawyers) so that we can invest the time and other resources necessary to get The Art & Science of Persuasive Writing as close to perfect as possible. The course was created by Matthew R. Litt, Esq. Matthew combined his years of academic experience as a writing professor at Seton Hall Law School with his practical experience as Appellate Practice Chair at one of New Jersey's largest law firms to design a course that is dynamic, engaging, and eminently useful.    


Professor Litt

The Art & Science is a full-day course that changes the way you think about and approach persuasive writing. This course provides lawyers and non-lawyer professionals at all levels of experience with innovative techniques to improve their writing. But even more importantly, the course re-ignites your enthusiasm for persuasive writing so you return to the office the next morning looking forward to writing your next brief! The course's timed agenda is below. We are constantly analyzing our seminar and looking for ways to improve our attendees' experience and takeaways - we therefore reserve the right to alter this agenda. Differences in CLE accreditation rules (50 minute vs. 60 minute credit hours) between states may alter the timing below.   


9:00 a.m. to 9:20 a.m. The History of Persuasive Writing in American Jurisprudence
9:20 a.m. to 9:40 a.m. The State of Persuasive Writing & the Opportunity for Skilled Writers
9:40 a.m. to 10:00 a.m. The Key to Persuasive Writing – What is your Why
10:00 a.m. to 11:00 a.m. A Study of Abraham Lincoln and the Profession’s Greatest Writers
11:00 a.m. to 12:00 p.m. Examining the Classics – A study of the briefs submitted in Brown v. Board of Ed., Bates v. Arizona, Bush v. Gore, and other of the legal profession’s best-known cases
12:00 p.m. to 1:00 p.m. In Their Own Words - What do Judges (and Law Clerks) Want?

1:00 p.m. to 1:30 p.m. Powerful Use of Point Headings & Subheadings
1:30 p.m. to 2:30 p.m. Making Your Facts Come Alive
2:30 a.m. to  3:30 p.m. Persuasive Use of Citations
3:30 p.m. to 4:00 p.m. Strategic Editing
4:00 p.m. to 5:00 p.m. Professionalism and Ethics in Legal Writing


Interested in sponsoring our December 7 program at Citizens Bank Park? Request a Sponsor's Packet by giving us a call (908-902-7071) or sending us an email (