Lincolnesq presents:

The Art & Science of Persuasive Writing


Write Like a Lawyer

Lincolnesq teaches only one course (with a version for attorneys and another for paralegals) so that we can invest the time and other resources into making The Art & Science of Persuasive Writing (for attorneys) and Write Like a Lawyer (for paralegals) as close to perfect as possible. The course was created by Professor Matthew R. Litt, Esq. Matthew combined his years of academic experience as a writing professor at Seton Hall Law School with his practical experience as Appellate Practice Chair at one of New Jersey's largest law firms to design a course that is dynamic, engaging, and eminently useful.

Matthew has traveled across the United States to speak to audiences as far north as Minneapolis, as far west as Kansas City, and as far east as Hartford. Matthew is a best-selling author, has written for Time Magazine, been profiled in the ABA Journal, and appeared on countless television and radio shows including NPR’s Here & Now, CBS’s Great Day Washington, and NBC’s South Florida Today. Matthew graduated from the University of Connecticut School of Law in 2002, and is actively licensed to practice law in the State and District Courts of New York and New Jersey, and the 3rd Circuit Court of Appeals.

Contact us and ask us for a copy of the courses’ full color brochure    


The Art & Science and Write Like a Lawyer are full-day courses that will change the way your attorneys or paralegals think about and approach legal writing. The courses provide lawyers and paralegals at all levels of experience with innovative techniques to improve their writing. But even more importantly, the course re-ignites their enthusiasm for persuasive writing so they return to the office the next morning looking forward to writing their next brief! The course's timed agenda is below. We are constantly analyzing our seminar and looking for ways to improve our attendees' experience and takeaways - we therefore reserve the right to alter this agenda. Differences in CLE accreditation rules (50 minute vs. 60 minute credit hours) between states may alter the timing below.   


9:00 a.m. to 9:20 a.m. The History of Persuasive Writing in American Jurisprudence
9:20 a.m. to 9:40 a.m. The State of Persuasive Writing & the Opportunity for Skilled Writers
9:40 a.m. to 10:00 a.m. The Key to Persuasive Writing – What is your Why
10:00 a.m. to 11:00 a.m. A Study of Abraham Lincoln and the Profession’s Greatest Writers
11:00 a.m. to 12:00 p.m. Examining the Classics – A study of the briefs submitted in Brown v. Board of Ed., Bates v. Arizona, Bush v. Gore, and other of the legal profession’s best-known cases
12:00 p.m. to 1:00 p.m. In Their Own Words - What do Judges (and Law Clerks) Want?

1:00 p.m. to 1:30 p.m. Powerful Use of Point Headings & Subheadings
1:30 p.m. to 2:30 p.m. Making Your Facts Come Alive
2:30 a.m. to  3:30 p.m. Persuasive Use of Citations
3:30 p.m. to 4:00 p.m. Strategic Editing
4:00 p.m. to 5:00 p.m. Professionalism and Ethics in Legal Writing


Working with Lincolnesq is a great way to raise funds for your Association and provide a unique program to your members. We team up with Bars and Paralegal associations because we believe these associations are the bedrock of our profession - Lincolnesq feels good about helping you raise money to support the initiatives that are important to you and your members. Plus, your Bar or Paralegal Association already has a mailing list; the less time we have to spend marketing our seminars means we have more time to devote to expanding and improving our content.      

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